S&P: Metaverse Makes ‘Tactical Retreat’ to Enterprise, ‘Prosumer’ Markets

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LAS VEGAS — First, it was the nation’s No. 1 audio content creation and distribution company. Then, the parent company of all-things NBC and the Spanish-language Telemundo network entered the metaverse.


With iHeartMedia and NBCUniversal investing in the metaverse, what should these and other broadcast media companies know with respect to its 2023 outlook? S&P Global Market Intelligence has some fresh data worth a review.

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