She began her career with Salem Media Group in Columbus, Ohio. She then gained oversight of the company’s radio stations in Tampa-St. Petersburg, and later Orlando and Miami. Her sales leadership and GM roles include prior roles in Colorado Springs and Denver, in Vermont, and on Massachusetts’ Cape Cod.
Now, Carolyn Cassidy is part of Salem’s senior leadership team.
With a promotion, Cassidy is now VP and Regional General Manager. She will continue to oversee four the Salem markets while contributing on a company-wide level to strategic broadcast initiatives.
“Carolyn has consistently demonstrated exceptional leadership, market insight, and a deep commitment to Salem’s mission,” said Salem President of Broadcast Media Allen Power. “Her ability to lead multiple large and diverse markets with both strategic focus and personal care makes her an outstanding addition to our VP ranks.”
Salem SVP Jeff Reisman added, “Carolyn’s experience across several dynamic markets uniquely equips her to join our senior management group where she will contribute to our continued growth and operational excellence.”
