Winners at the 2023 Radio Mercury Awards were announced this evening at the 32nd annual awards presentation held at SONY Hall in New York as well as online. This year’s Best of Show award was presented to FCB Chicago for their “Glad Strength: App” radio commercial for The Clorox Company and Glad Products.
This year’s event sponsor was iHeartMedia; Hubbard Radio was a dedicated sponsor; Audacy was the livestream sponsor; Beasley Media Group, CUMULUS MEDIA | Westwood One, Katz Radio Group, Salem Media Group were participating sponsors; CBS News Radio, Connoisseur Media, Cox Media Group, Forcht Broadcasting, Mr. Master, Neuhoff Media, Nielsen, Oink Ink Radio Creative, Skyview Networks, vCreative, World Wide Wadio and Xperi were general sponsors.
Below is the list of the winning work. To listen to all of the winners at tonight’s ceremony, go to www.radiomercuryawards.com.
Best of Show
Glad Strength: App
The Clorox Company, Glad Products
FCB Chicago
Branded Podcast: Agency, Production Company, Advertiser, Radio Station or Group
Unseen & Unheard Podcast
Janssen Pharmaceuticals
FCB Chicago
Broadcast Radio Campaign: Agency, Production Company or Advertiser
Responsible St. Patrick’s Day (first winner; should they be listed first?)
Jameson Whiskey
Ogilvy
Insurance Shanties
Progressive Insurance
Arnold Worldwide
Broadcast Radio Campaign: Radio Station or Group
Her Man Campaign
Herrmann Services
Hubbard Radio Cincinnati
Summer’s Lame: Badminton, Potato Salad, Tan Lines
Camelback Mountain Ski Resort
The Studio at iHeartMedia
Broadcast Radio Commercial or Campaign for Good: Agency, Production Company or Advertiser
Kidney Konvos – Spots: “Moving Day,” “The Transplant” and “Bodywarming”
Donate Life America
The Martin Agency
Broadcast Radio Commercial: Agency, Production Company or Advertiser
Glad Strength: Coffee (first winner; should they be listed first?)
The Clorox Company, Glad Products
FCB Chicago
Birds
Progressive Insurance
Arnold Worldwide
Broadcast Radio Commercial: Radio Station or Group
Getaway
Seneca Lodge
Seven Mountains Media
Potato Salad
Camelback Mountain Ski Resort
The Studio at iHeartMedia
Broadcast Radio Promotional Spot: Radio Station or Group
Vote for Classic Rock
The Drive Radio Station
Hubbard Radio Chicago
Broadcast Radio PSA: Radio Station or Group
Hubbard Broadcasting Cincinnati Mental Health Awareness Month Campaign
Mercy Health Clermont Hospital
Hubbard Radio Cincinnati
Local Market Broadcast Radio Commercial: Agency, Production Company or Advertiser
Pillow Talk
YMCA
Preston Spire
Local Market Broadcast Radio Commercial: Radio Station or Group
Marching Menn
Herrmann Services
Hubbard Radio Cincinnati
Multi-Platform Campaign with Broadcast Radio: Agency, Production Company, Advertiser, Radio Station or Group
Cars vs. Babies campaign: “Just for Cars”
Take 5 Car Wash – Driven Brands
Erich and Kallman
Short Broadcast Radio Commercial: Agency, Production Company, Advertiser, Radio Station or Group
Jaguar Parking Space
Big Cat Rescue
PPK
Student-Produced Radio Commercial
Yoga
Kraft Mac and Cheese
Miami Ad School
Use of Humor in a Broadcast Radio Spot: Agency, Production Company, Advertiser, Radio Station or Group
Gen Z
Motel 6
Barkley
Birds
Progressive Insurance
Arnold Worldwide
Use of Songs/Music in a Broadcast Radio Spot or Campaign: Agency, Production Company, Advertiser, Radio Station or Group
Butt Lift
Happy Money
The Studio at iHeartMedia
Use of Sound Design in a Broadcast Radio Spot of Campaign: Agency, Production Company, Radio Station or Group
500X THE CASH – Bungee Jumping
The Florida Lottery
PPK