At Mirror Digital, she served as Director of Brand Partnerships, bolstering their presence among key agencies. She previously served as an Account Executive at Nielsen for their largest partner, Disney. Now, she’s joining Spanish-language audio network Nueva Network to serve as its VP of Digital and Multimedia Sales.
Earning the role at the José Villafañe-helmed Nueva Network is Jennifer Wynns. She will be responsible for growing Nueva Network’s advertising sales by primarily focusing on digital and multi-platforms offerings. Wynns will also lead the organization’s digital strategy, engagement with the agencies, as well as collaborating with clients and partners to create customized multimedia integrations through Radio Syndication, Social Media, Streaming, Video and Podcasting.
Wynns began her media career on the agency side, to include noted Hispanic marketing and advertising agency The Vidal Partnership; as well as ad industry giants WPP, IPG and Publicis, delivering media plans and insights for top brands.
“Early this year we enter the digital space with the launch of Nueva Plus and as our company continues to grow exponentially within digital media, Wynns’ agency background, her experience and deep knowledge of cross media measurement, data and insights will be invaluable to our organization, as we seek to drive revenue targets across all of our platforms,” said Villafañe, CEO and CRO at Nueva Network. “Our team is thrilled and looks forward to benefiting from Wynn’s rich and unique background as we garner more ad dollars as we reach more viewers and listeners across the U.S.”
— With reporting by Adam R Jacobson, in Boca Raton, Fla.
