Updated May 20 at 4:35pm Eastern to correct the date of a cybersecurity incident at Sinclair Inc., and to clarify comments made by Sinclair CFO Lucy Rutishauser regarding EdgeBeam as it pertains to ATSC 3.0. Rutishauser did not discuss Run3TV or addressable advertising in her May 19 CFO Panel at the Media Finance Management conference in Arlington, Va. RBR+TVBR regrets the errors.
ARLINGTON, VA. — With the main ballroom at capacity, the 2025 Media Financial Management annual conference kicked off in earnest on Monday with an in-depth and revealing panel discussion featuring three key Chief Financial Officers representing broadcast media moderated by the Publisher/President of the Radio + Television Business Report and Radio Ink.
