As of January 1, 2026, there will be a new Market Manager in San Antonio for the radio stations formerly owned by Alpha Media, thanks in part to the company’s recent acquisition by the Jeff Warshaw-led Connoisseur Media. This will see the retirement of longtime Market Manager Lance Hawkins.
Succeeding Hawkins at KTSA-AM & K296GK; KTFM “94.1 San Antonio Sports Star”; KJXK “102.7 Jack FM”; KSAH-AM & FM; K233DB “We 94.5”; and KLEY “Tejano 95.7” is Morgan Harrison.
At the same time, Dax Davis is rising from Integrated Sales and Sports Programming Manager to Director of Sales, stepping into Harrison’s previous role while retaining his Sports programming responsibilities.
“This is a big moment for our San Antonio team,” said Connoisseur CEO Warshaw. “That market is a vital part of our company, and Morgan and Dax have earned these roles through their hard work and passion for the business. We’re excited to see them lead the next chapter.”
Harrison said, “I am incredibly honored and humbled to step into the role of Market Manager. I’m grateful to Jeff Warshaw for believing in me to help share his incredible vision, and to Lance Hawkins for his guidance and trust in me to fill the big shoes he leaves behind as he heads into retirement. Radio has always been about the 3C’s that Connoisseur Media boldly represents in Clients, Community, and Colleagues, and I’m excited to build on a great mission with those at the forefront, along with my colleague, Dax Davis.”
Davis added, “It’s an honor to serve our talented and dedicated team of marketing professionals here in San Antonio. I’m grateful for the opportunity to lead alongside our incoming Market Manager, Morgan Harrison, and to work with the entire San Antonio team as we continue to build lasting client and community relationships while growing our revenue share.”
