Where Arkansas meets Oklahoma via U.S. Highway 412 sits a dormant broadcast tower that’s home to a transmitter for a 5kw daytime/31 watt nighttime AM that has been owned by regionally known licensee Jay Bunyard for nearly 13 years.
Most recently, this station was an ESPN Radio affiliate. Now, it’s being sold — and a change in language is most likely on the way for this forlorn station.
The station is KUOA-AM 1290, licensed to Siloam Springs, Ark.
It’s been licensed to Bunyard’s Hog Radio Inc., and covers the western edge of Northwest Arkansas’ metropolitan area, comprised of Fayetteville, Rogers, Springdale and Bentonville, where Walmart’s corporate headquarters is located.
Now, Hog Radio is transferring KUOA to Maxx Radio LLC for $50,000.
A $10,000 deposit has been made and is being held by Fletcher Heald & Hildreth, as escrow agent.
Maxx Radio is based in Springdale and is headed by Jesus Gabriel Hernandez.
This suggests KUOA will be taking on a Spanish-language format.
And, it marks Hernadez’s entry into media ownership.
Maxx is not to be confused with Max Media LLC, which is not related to Hernandez’s business.
