SAN DIEGO — MNC Software, known for its network management and operational support systems used across the broadcast media industry, is welcoming a new sales executive to its team.
Adi Itzhaki “will lead a dual mandate of direct sales and partner development to accelerate MNC Software’s international expansion,” the company said. “He will focus on creating new revenue streams and deepening relationships with broadcasters, telecommunications operators, service providers, OTT platforms, and emerging media organizations worldwide. His work will support customers adopting MNC’s modern monitoring and control platform and help scale the company’s partner ecosystem across key markets.”
Itzhaki previously held senior commercial roles at TAG Video Systems, including the roles of VP/Sales EMEA and APAC and VP/Business Development, EMEA. Prior to that, he was Sales Director at SES Satellites, where he expanded MX1 sales across Central and Eastern Europe, building channel partnerships and representing the portfolio at industry events.
