It describes itself as a “global buy-and-hold forever” acquirer of communications and media software businesses. As Canada Day was celebrated ahead of Independence Day in the U.S., the company revealed that it has acquired Imagine Communications through one of its subsidiaries.
The acquisition deepens Toronto-headquartered Lumine Group’s presence across the Media supply chain domain, the company shared in an announcement.
Headquartered in the U.S., Imagine is a global provider of Video Connectivity products, channel origination software and hardware, and AI-enabled Advertising Management & Monetization offerings.
“Imagine Communications is an important addition to Lumine’s growing Media ecosystem,” said Lumine Group COO Tony Garcia. “The business will provide origination to our already extensive video processing capabilities, while complementing and expanding TV monetization with its Landmark™ Sales AI-enabled advertising product, amongst others. Consistent with Lumine’s decentralized operating approach, Imagine Communications will continue to operate as an independent business, and as a buy-and-hold forever owner, we are committed to giving them the stability to keep building on their depth of expertise in the industry. We look forward to welcoming this global team and its customers to Lumine, to share our best practices, and to learn from their decades of industry insight.”
Imagine CEO Steve Reynolds added, “Lumine Group’s acquisition approach and buy-and-hold philosophy provide us with a solid foundation on which we can continue to innovate, while providing certainty to our customers and employees. Operating as an autonomous business within Lumine Group, we have a clear path and excellent support to achieve our vision and serve our customers’ most critical needs.”
