Last night, FOX ranked #3 for the night in Adults 18-49 and #1 in Adults 18-34 and Teens. At 7p an encore THE SIMPSONS posted 1.0/4 in Adults 18-49 followed by an original CLEVELAND which delivered 1.5/5, down one-tenth from last week (-6%, 3/11/12, 1.6/5). CLEVELAND ranked #2 in its half hour in Adults 18-49 (tie), Adults 18-34 and #1 in Teens.
THE SIMPSONS at 8p posted 2.4/7, up +4% from last week (3/11/12, 2.3/7) and won the 8p half hour in Adults 18-34 and Teens. At 8:30p BOB’S BURGERS delivered 2.1/5, up +11% from its season premiere last week (3/11/12, P, 1.9/5). BOB’S BURGERS ranked #2 in the half hour in Adults 18-34 and #1 in Teens.
FAMILY GUY posted 2.8/7, the same as last week (3/11/12, 2.8/7) and was the #1 program of the night in Adults 18-34 and Teens. FAMILY GUY also won its half hour in Adults 18-49, Adults 18-34 and Teens. AMERICAN DAD at 9:30p delivered 2.2/5, the same as last week (3/11/12, 2.2/5) and ranked #2 in its half hour among Adults 18-49 and #1 in Adults 18-34 and Teens.
Competition
ABC’s America’s Funniest Home Videos posted a 1.3/4 at 7p, down -7% from its performance last week (1.4/5). At 8p, Once Upon A Time (2.9/8) matched last week’s series-low. Following Desperate Housewives at 9p (2.5/6, -4% vs. 2.6/6 last week), new drama GCB (2.0/5) posted its lowest rating to date, down -13% from last week (2.3/6).
Due to the nature of live sports, Fast Nationals for CBS are approximate. NCAA Tournament coverage aired until 7:44p, with prime sliding through the night. CBS delivered a 2.5/8 from 7-8p (NCAA Tournament / 60 Minutes), a 2.6/7 from 8-9p (60 Minutes / Amazing Race), a 2.2/5 from 9-10p (Amazing Race / Good Wife), and a 1.8/5 from 10-11p (Good Wife / CSI: Miami).
Following Dateline at 7p (1.1/4, up +22% from 0.9/3 last week), NBC’s Harry’s Law tied its lowest original rating ever (1.1/3, even with last week). From 9-11p, The Celebrity Apprentice (1.8/4, down -10% from 2.0/5 last week) matched the franchise’s lowest rating ever with a celebrity cast, and through five weeks is down -28% from its comparable performance last year (2.1/5 vs. 2.9/8).
(Source: Fox)
