LONG ISLAND CITY, N.Y. — The Soo Kim-backed publicly traded MediaCo Holding Inc., led on a day-to-day basis by CEO Albert Rodriguez, has finalized a series of strategic leadership promotions across its sales, marketing, research, and revenue operations organizations.
“These promotions recognize exceptional performance, sustained impact, and the continued strengthening of MediaCo’s commercial and operational leadership bench,” the New York-headquartered operation said on Tuesday.
Six moves were made by the Estrella Media parent and owner of New York radio brands WBLS and WQHT “HOT 97”:
- VP of Digital Sales Rogerio Alves adds Sr. VP stripes. He has been “instrumental in driving MediaCo’s digital growth, building strong client relationships, and advancing innovation across platforms.”
- Sandra Sánchez Ryan rises to Sr. VP of Multimedia Sales (network and national), from VP of National Sales.
- Renee Mizrahi has been promoted to Sr. VP of Ad Sales Marketing & Communication from VP of Ad Sales Marketing.
- VP of Research Mark Sacher earns the Sr. VP title.
- Director of Planning, Pricing and Inventory Alethea Chow is now VP for Planning, Pricing and Inventory
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LeeAnne Scarione, formerly VP of Pricing, Planning and Sales Analytics, also takes on Sr. VP stripes
“These leaders have each made a meaningful impact on our business, our culture, and the teams they support every day,” said Brian Fisher, Chief Revenue Officer of MediaCo. “As we continue to build on our momentum and invest in the future of our brands, this group represents the very best of MediaCo—strategic, collaborative, and relentlessly focused on driving results for our partners and our company. I’m incredibly proud of this team and excited about what’s ahead.”



