In May 2018, a year-long fundraising drive on a crowdfunding site gave a California non-profit group the necessary cash needed to bring a new listener-supported community radio station to picturesque Santa Cruz, Calif. To make it happen, Educational Media Foundation said farewell to a 320-watt Class A FM with a signal that hugged the northern coast of Monterey Bay.
In 2022, a second fundraising campaign was launched. The goal was to add a second FM signal for the noncomm, a move that would triple its reach. That’s proven successful, and the seller is once again EMF.
