by Diana Stokey, Media Monitors
Three top auto dealer associations each jockeyed for the top position in this week’s Media Monitors Spot Ten TV.
Five dealer associations are present in this week’s chart, putting an exclamation point to the efforts made to lure buyers as Q1 came to a close on Friday.With the final tally, Nissan Dealer Association finds itself at #1 with 19,862 spots.
Honda Dealer Association at #2 with 18,454 and Ford Dealer Association at #3 and 18,281 spots. Not selling vehicles but insuring them GEICO hits the #4 position with 17,048 spots. Neutrogena is up 2 positions and is the new #5 with 16,974 spots.
Chevrolet Dealer Association dropped from #1 to #6 and 16,479 spots. Claritin is sandwiched in at #7 and 16,479 spots with Toyota Dealer Association taking #8 with 16,336 spots. XYZAL is #9 with 15,893 spots and Trivago leaps from #36 to #10 with 14,993 spots.
