Retailers Go To Cable For Back-To-School Push
Today is the first day of school across the Northeast and Mid-Atlantic Region, and advertisers were keenly aware of the shopping needs of parents going in to the Labor Day holiday weekend. Three top brick-and-mortar retailers used spot cable to help get customers in the doors — and at the checkout kiosks.
Sinclair’s Beaumont-Port Arthur Duo Back On The Air
Both stations were out of service as of the Commission's 10am Central report released on Labor Day and sustained considerable storm damage. With their late Monday return, all television stations are back on the air in the areas impacted by Storm Harvey.
Roku Sets The Stage For A Robust IPO
TV streaming tech company Roku Inc. is going public. The Silicon Valley company announced Sept. 1 that it has publicly filed a registration statement with the U.S. Securities and Exchange Commission relating to a proposed initial public offering of shares of its Class A common stock.
WBZ Crafts A New Multi-Year Pats Deal
Pre-season and post-season programming tied to one of the National Football League's most successful franchises will continue to be seen on CBS Corp.'s longtime TV O&O in Boston.
What Is Harvey’s Impact On Houston Media Revenue?
BIA/Kelsey will be soon adjusting its 2017 radio and TV revenue estimates for Houston, and the dollars will be heading downward. By how much is not yet known. As of now, the Texas Association of Broadcasters is working tirelessly with stations that are "in dire straits." Among those stations are two TV stations in the Beaumont-Port Arthur, Tex., area that have seen "utter devastation."
Could Nexstar Stock Be Overvalued?
That's a question investors may not like the answer to, but Capital Cube offers the query after noting that Nexstar Media Group's stock has breached its 50-day moving average in a bullish manner. Capital Cube looked at five technical indicators in its review of NXST shares, and its prognosis isn't so swell.
Cox Media Consolidates Central Fla. Under Curran
Cox Media Group's Orlando operation has been unified some seven weeks after the surprising departure of RVP Susan Larkin for a VP role at Entercom: The VP/GM of Cox's ABC-affiliated WFTV-9 and independent WRDQ-27 in Orlando has been promoted to Market VP and will now oversee the CMG radio stations in Central Florida.
Six-Second Ads Head To FOX Sports
Just in time for the start of the National Football League regular season and Major League Baseball playoffs, there will be a new six-second spot. No ... it has noting to do with where the football is being placed after a Time Out or a replay on a disputed baseball call. Rather, the ultra-quick commercial first used by FOX during its recent Teen Choice Awards telecast will now be used in limited quantities by FOX Sports.
Sinclair Shares Soar As FOX Affiliates Ink Renewal Deal
Despite all of the contentious chatter between FOX and Sinclair Broadcast Group over the latter's plans to merge with Tribune Media and Sinclair's rumored news department plans, the two broadcast media giants came together today to sign affiliation extension agreements for five stations.
Up Close Through Distance Learning: The FCC’s Regulatory Priorities
What are the regularity priorities at the FCC that should be on the radar of companies regulated by the agency? If that's a question you need the answers to, a Sept. 20 distance learning seminar from MFM, the Media Financial Management Association, and its BCCA subsidiary, which serves as the media industry’s credit association, should be put on your calendar now.
ACA Speaks Out Against Sinclair-Tribune Media Merger
The proposed merger between Sinclair Broadcasting Group and Tribune Media should be denied because the combination would run afoul of major broadcast ownership rules and fail to serve the public interest even if compliance with these rules were not at issue. That's the key takeaway from a new filing submitted with the FCC by the American Cable Association (ACA), which is vigorously seeking to thwart a deal made possible only through the restoration of the Commission's "UHF discount" by the Ajit Pai-led FCC.
Nielsen’s Latest Cable UEs: Another Penetration Decline
Pivotal Research Group Senior Research Analyst of Advertising Brian Wieser has become this generation's E.F. Hutton: When he talks, or pens a research brief, people listen -- and, in this case, it is Wall Street. Wieser just reviewed Nielsen's September 2017 cable network Universe Estimates, which were released on Monday. They indicate "an ongoing decline in pay TV network penetration rates, led by lower traditional MVPD subscription levels."
Bryon Allen Approves A Long-Term Nielsen Deal
Byron Allen’s Entertainment Studios has emerged as one of the largest independent producers and distributors of first-run syndicated television programming for broadcast television stations. This explains, in part, why it's just signed a long-term agreement with Nielsen for both linear and digital measurement services.
Barroeta Takes Revised Role At Telemundo
A veteran marketing and creative executive at NBCUniversal Telemundo Enterprises' Telemundo has accepted the role of SVP/Marketing & Creative for the Telemundo Networks. She will continue to be based in Miami.
TEGNA Teams Together As Harvey Devastates KHOU-11
Severe devastation at TEGNA's CBS affiliate in Houston, KHOU-11, due to Hurricane Harvey has forced it to use Houston Public Media's studios — and assistance from TEGNA stations in Denver and Dallas — in order to continue broadcasting as catastrophic weather conditions only worsened through mid-morning on Monday.












