Estrella Media’s 24/7 News Network Rolls On Roku
Since the emergence from bankruptcy protection of the former LBI Media, the company now known as Estrella Media has injected new life into an entity seeking to be a strong No. 3 in the Spanish-language U.S. Hispanic visual media world. Now, it is the first to launch a 24/7 Spanish-language TV news channel -- and it is available on Roku.
A Vertical Merger That’s Eco-Friendly
The largest private owner and operator of communications infrastructure and locations in the United States has merged with a developer of wireless communication, tower sites and infrastructure -- a move that increases the buyer's owned and master-leased tower portfolio to over 20,000 sites.
Sinclair Prices Its Private Offering of Senior Secured Notes
Sinclair Television Group has priced its previously announced private offering for an aggregate principal amount of $750 million of Senior Secured Notes due 2030. The news further buoyed SBGI on Wall Street, with shares up 4% with 45 minutes left in Friday's trading session. The move follows a big RSN rebrand for Sinclair, and the naming of its headline news service.
Cord Cutting in Q3: ‘Are We Finding a Floor?’
"Is the glass half-empty, or half-full?" That's a question MoffettNathanson Senior Analyst Michael Nathanson asks in an investor note that examines the pay-TV industry's health through the third quarter of 2020. The glass half-empty argument is one he focuses on first. What's his ultimate conclusion?
FCC R&O Aimed At ATSC 3.0 Deployment Encouragement
The FCC on Thursday unveiled its December Open Meeting agenda, and its final item of business on December 10 is a Report and Order that would modify and clarify existing rules to promote the deployment of Broadcast Internet services as part of the transition to ATSC 3.0.
Do Consumers Know Of NEXTGEN TV? A Holiday Campaign Could Help
The new NEXTGEN TV service is already on the air in more than a dozen cities, and the Pearl TV business group of broadcasters is working with TV manufacturers to introduce the new service and its capabilities together to drive receiver sales and to raise consumer awareness of the NEXTGEN TV mark.
USSI Global to Modernize, Maintain Sinclair’s Satellite Network
USSI Global, a provider of customized network, broadcast and digital signage systems and services worldwide, has been signed on to “modernize” Sinclair Broadcast Group’s satellite network, in compliance with the FCC’s C-Band spectrum transition.
The ‘Halo Effect’: VAB Shows TV Is A Growth Engine
Effectv, the advertising sales division of Comcast Cable, has released a report in partnership with the VAB that analyzes TV’s influence on business’ ability to drive financial outcomes and growth by life stage. The analysis found that both direct-to-consumer (DTC) and non-DTC brands across all life stages see measurable results from TV advertising across the board.
House Passes Emergency Alert-Focused ‘READI’ Act
Bipartisan legislation that updates how Americans receive emergency alerts through wireless and broadcast emergency alert systems has been approved by the House of Representatives.
FOX Seeks Permanent NYC Owner Waiver
FOX Corporation wants its second TV station in New York to also be covered by a permanent waiver -- even as the Supreme Court considers the FCC's appeal of the Third Circuit remand of its cross-ownership rules that would have permitted such a situation, no questions asked.
Hearst’s Litton Division Lights Up AVOD Offering
Thousands of hours of classic TV shows are now available for viewing, at no cost. It's thanks to the launch of the latest AVOD platform, courtesy of a division of Hearst Television.
‘The Disney Rorschach Test’
As long time believers in the magical qualities of Disney’s brands, content and execution, the launch of Disney+ exceeded MoffettNathanson's wildest imaginations. Even today, when the Wall Street financial house looks at Disney, its analysts are unwilling to "take the leap of faith" on DTC valuation traders are willing to make because of unfair comps to Netflix.
Live Sports Consumption: Resilient, To A Point
As viewers have shifted away from traditional, linear pay TV, one group of viewers seems immune to the siren call of streaming: sports fans. While total hours spent watching entertainment on linear pay TV fell by more than a third since 2010, time spent watching sports dropped by only about 10%, Bain & Company finds. But fan loyalty only goes so far.
Nexstar’s Wonderful Wall Street Week
One week ago, Nexstar Media Group shares were moving in reverse, dipping to a price last seen in late July. Then came the release of positive third-quarter earnings results. With Wednesday's close on the Nasdaq GlobalSelect exchange, NXST is up nearly $14 per share since Nov. 4. It erases a six-week slowdown and suggests a $100+ price is just days away.
Measuring CTV Ad Effectiveness: MediaScience and VDX
Connected TV ad units are effective. That's the key takeaway from a new study conducted by MediaScience and VDX. Dr. Amy Rask offers an abstract on the findings, which could provide additional intelligence for broadcast TV station owners concerned about "CTV," or ready to jump further into the fast-growing ad revenue generator.