Where OTA TV Is Strongest, And With Whom
As of May 2018, some 16 million over-the-air homes are present in the U.S. Nielsen used its data to provide deeper insights into the different types of over-the-air viewers -- and where they are most likely to reside -- in a newly released report.
Esports: The CMO’s Millennial Male Connector
Looking to connect with hard-to-reach millennial males? Esports could be the solution, and a newly released study from the Video Advertising Bureau (VAB) only cements this belief.The report, VAB notes, "is a primer on the esports category."
How FCC Concerns Prompted Angst
What is the genesis for “The Coalition For Transparency, Clarification and Simplification of Regulations pertaining to American Broadcasting”? Featured Media Information Bureau columnist Ken Benner shares all in his latest exclusive-to-RBR+TVBR column.
Nationalizing 5G Is Not the Way to Beat China
Reports surfaced last week that advisers to the administration are calling for the U.S. to embrace China-style nationalization as our path to 5G. That’s like looking to Cuba as inspiration for reforming the U.S. health-care system, says FCC Commissioner Brendan Carr.
Is Every Media Outlet ‘A Winner’ Now?
After a "rollercoaster" end to 2018, the Q4 media earnings season was essentially a "snoozer" in the eyes of top Wall Street financial analyst Michael Nathanson. As his team processes its post-4Q earnings takeaways, it sees very little changes to 2019 expectations.
In Facebook We Trust?
"Welcome to the world of trade-offs," writes James Pethokoukis. "Facebook is the imperfect creation of one group of imperfect humans used by other imperfect humans -- lots of them." But, the American Enterprise Institute columnist and policy analyst writes, that doesn’t have to be the end of story.
Are Women Excelling In GM, GSM or PD Roles at Radio?
Each year, the Mentoring and Inspiring Women in Radio Group compiles and analyzes the number of women in radio broadcasting who are rising to the ranks of management. The latest study has been released, and here are all of the top-line details you should know.
More Insight On License Revocation Prevention
A column by John Wells King and Erwin Krasnow, "How To Lose Your Station's FCC License," has become a reader favorite worthy of encore appearances at RBR.com. Independent Alternative FCC Compliance Certification Inspector Ken Benner read it, and offers additional thoughts on keeping one's license.
How To Lose Your Station’s FCC License
On Dec. 28, 2017, RBR+TVBR published what has emerged as one of its most popular Media Information Bureau columns. The title of this piece by John Wells King and Erwin Krasnow says it all. It remains one of our most requested columns, and we are pleased to share it anew.
Benner: One FCC Regulation In Need Of Transparency
Tucson-based Media Information Bureau columnist Ken Benner just submitted a fresh column focused on FCC Reg. §73.2080. What is that? You better read this column, because he believes it is important for radio and TV station owners -- and that this rule needs FCC transparency now.
Here’s The Number Of Households That Own A Smart TV
Whether you like it or not, broadcast media C-Suiters, the "smart TV" is capturing more homes than ever. Just how many homes are acquiring these internet-connected devices, allowing viewers to seamlessly view Netflix, Amazon Prime and other OTT services just as easy as a cable or over-the-air channel?
ANA Study: A ‘Disconnect’ In Employer Diversity Efforts
A new study by the ANA Educational Foundation concludes that recruiting and retaining racially diverse talent continues to vex marketers due to a disconnect between the resources invested in diversity initiatives and a lack of inclusiveness felt by diverse workers. Could media be suffering from similar challenges?
How Consumers Can Navigate ‘Fake News’ In The ‘Post-Trust’ Era
We grew up trusting our friends, teachers, newspapers, radio hosts and TV news announcers. Now, say two scholars, "we are now living in the post-trust era." What does this mean for the content appearing on many radio station websites? What about what's being said from a broadcast TV stations news anchors?
Antenna Ache: Why MVPDs Still Matter For Broadcast TV
Following a recent change of residence, our editor-in-chief invested in a $21 digital TV antenna and hooked it up to a television set in his home office. What was the result? He says it's best to perhaps stick with a MVPD if you truly want the TV service everyone deserves -- or, at least an vMVPD.
The Broadcaster’s Guide to Spectrum Valuation
With another FCC spectrum auction in the books, broadcasters may want to know the value of their spectrum usage rights and the likelihood that they may have an opportunity to monetize their spectrum soon. This column offers some valuable insight into why demand for commercial spectrum remains strong.