Legacy

As the Media Rating Council sees it, its accreditation is "the primary mechanism for transparency and accountability in advertising and media measurement." But, what exactly is "accreditation," and how does the process work? A webinar scheduled for Wednesday aims to explain all.

Resource management software company Xytech has scheduled a four-day webinar series designed to showcase new features associated with its MediaPulse 10 product. Each day of the series, scheduled from from Oct. 26–29, will focus on a different feature of the system.

On September 10, Lotus Communications completed its purchase of the Seattle-Tacoma radio stations owned by Sinclair Broadcast Group. Today, as Sinclair deals with a crippling ransomware attack across its TV stations, it is now known that the radio properties -- still housed within Sinclair's KOMO-4 -- are also impacted by the cybersecurity incident.

Nielsen has had a bruising 2021. Now, it believes a new brand campaign, including a "new identity" will help in sharing the story of the company's "transformation of its culture" and "a redefined strategy focused solely on the global future of media."

Over the years, what is now "WAMC Northeast Public Radio" grew with the addition of stations in Kingston, Middletown, Canajoharie, and Stamford. Today, the WAMC network is comprised of 11 FMs, stretching from Northern Westchester County to the Canadian border, as well as WAMC-AM in Albany, N.Y. Soon, a 28th FM signal will be added to the mix.

Radio dollars are on the rise. But, the big takeaway from just-released BIA Advisory Services' 2022 domestic local advertising forecast is that, for the first time, digital will rank No. 1 over local media with respect to total ad dollars. Could deregulation for broadcast media further help Radio, and over-the-air TV too? It's a topic BIA's Dr. Mark Fratrik will delve into at a Forecast 2022 session on November 16 in New York.

LiveRamp TV is now an end-to-end platform enabling media sellers and advertisers to collaborate, activate, and quantify media campaigns in a coordinated way across all TV inventory: linear, streaming, and digital video. The launch came with the support from two of broadcast television's biggest players.

Harker Bos Group recently fielded a study documenting the consumption habits and voting trends of Hispanic Radio Listeners. A cursory overview of some findings was shared at the Hispanic Radio Conference in late September. Now, an eight-page report with further details is available for public view.

A small Oklahoma city north of Stillwater is home to the broadcasting, news, sports, and media entertainment platform operating under the Ponca Post brand. Until now, two radio brands have been under Ponca Post's operations. Soon, two more brands will be added to the mix.

Yet another battle royale over retransmission consent fees has started. This time, it involves one of the nation's two direct broadcast satellite (DBS) companies and the company that Standard General, headed by Soo Kim, and Apollo Global Management seek to own.

The "very hot topic" of Measurement was a major part of the discussion at the TVB Forward Conference on Thursday. And, it was a subject addressed first and foremost by Sinclair Broadcast Group President of Broadcast and Chief Advertising Revenue Officer Rob Weisbord during an afternoon Q&A session conducted by Operative CEO Lorne Brown.

The endless commercial break. It’s so bad that Radio Ink Editor Ed Ryan’s daughter, 24, won’t even listen to the radio. Is the stopset slog a problem for Hispanic radio? Ryan probed four of the industry’s top executives as the moderator of the Hispanic Radio Executive Leadership Roundtable on Wednesday afternoon at the Hispanic Radio Conference in Miami.

The New York Post late Monday, citing unnamed sources, reported that Apollo Global Management -- the controlling party of Cox Media Group -- had teamed up with dissident investor Standard General, led by Soo Kim -- on a binding TEGNA acquisition bid valued at upward of $8 billion. TEGNA on Tuesday morning confirmed the offer.

Backed by Disney General Entertainment, Marsh’s multiyear production deal will develop "world-class, brand-defining content" for Disney’s streaming and linear platforms including Disney+, Hulu, Disney Channel, Disney Junior, ABC, National Geographic, Freeform and FX.

There's a new over-the-top (OTT) and connected TV offering that's now available for viewers across the U.S., accessible via such platforms as Roku and Amazon Fire TV. It allows viewers "to connect with local news and information relevant to their lives." Yes, there are plenty of apps that do this already. But, this is the first to involve Hearst Television stations.