Two More Markets Make the NEXTGEN TV Leap
It's being billed as the biggest thing to hit the market since the conversion of analog TV signals to ATSC 1.0 broadcasting in 2009. NEXTGEN TV, delivered by way of the ATSC 3.0 broadcast technology being rolled out on a volunteer basis across the U.S., has arrived in the San Joaquin Valley's biggest city. At the same time, it is now live in Upstate South Carolina, too.
Former Twin Cities TV, Radio Figure Ends Minn. Gov. Bid
His Twitter profile refers to him as "The Future Governor of Minnesota." But, it is now known that this proclamation will not reflect the 2022 race for the state's highest office. Cory Hepola, the former KARE-11 news anchor and WCCO-AM in Minneapolis-St. Paul on-air host, has suspended his third-party campaign.
An Addressable Ad Opportunity, Via Streaming, For Broadcasters
Used by TV and radio broadcasters across the U.S. to manage, execute, and scale ad sales, the WO Traffic v22.0 release introduces the platform’s addressable ad replacement product for live streams. WideOrbit says this will help individual stations and station groups in the generation of new revenue.
The InFOCUS Podcast: Anne Schelle
RBR+TVBR Editor-in-Chief Adam R Jacobson recently spoke with Anne Schelle, the Managing Director of Pearl TV, on what's next for NEXTGEN TV on the marketing front. He also asked if Pearl TV had an idea of how many people are consuming ATSC 3.0-powered broadcast TV today, and about the exciting new RUN3TV platform. Hear what Schelle has to say now! LISTEN HERE
A Healthy April for National TV Ad Spend, Says SMI
The health of the linear TV advertising marketplace is improving, the latest data release from Standard Media Index (SMI) indicates. April saw mid-single-digit growth, whereas March 2022 was flat compared to the same period in 2021.
New York, and Industry Leaders, Mourn a Broadcasting Leader
The founder of Whitney Global Media, who has owned WVOX-AM and what is today WVIP-FM since May 1968, is now being remembered as a generous, sweet and highly impactful gentleman by many across the Empire State and the entire U.S. radio broadcasting industry. Bill O'Shaughnessy has died at the age of 84.
U.S. TV Advertising: Outperforming Expectations In Q2
Coming concerns for revenue among the digital media giants took the spotlight in a MoffettNathanson investor note from Michael Nathanson, released Thursday. But, the report also offers some great news for broadcast and cable TV networks.
A Big Wall Street Voice Worries About Digital Ad Growth
Are digital ad dollars in for a growth slog in the coming months, or years? One prominent Wall Street voice is expressing deep concerns about longer-term growth in digital advertising. It's a sobering review from Michael Nathanson, of MoffettNathanson, and it comes after a revenue warning earlier this week from Snap Inc., the parent of Snapchat, and its less-than-robust Q2 2022 ad demand.
Nexstar Ramps Up ‘DC News Now,’ Entering a Competitive Nation’s Capital
Soon, another news brand will arrive in the Washington, D.C., region. Nexstar Media Group hopes it will have the same power as in other markets where 'Now' magnetizes news seekers.
How Is Gen Z Consuming Video Content Today?
How young consumers relate to long-form content, user-generated content and even eSports means a lot to today's broadcast and cable TV programming, sales and leadership teams. Thus, this Horowitz Research study is a must-read, as it seeks to tell advertisers what they should consider when looking to engage "these politically aware digital natives" — Gen Z watchers — in a big year for political dollars.
NPR, NAB Denied Deadline Extension on Geo-Targeted FM Booster NPRM
Each organization's technical experts will not get additional time to analyze what they call the "voluminous" technical material filed by GeoBroadcast Solutions LLC in its effort to geo-targeted FM boosters — key to its ZoneCasting product offering — approved for use.
Silence Without OTA Results In Reduced FM Translator Fine
Among the many translators in the nation’s third-largest market is a 17-watt facility atop the John Hancock Tower. Its licensee made headlines in mid-March because the FCC handed it a proposed $8,000 fine for ceasing broadcasts without permission. After the licensee noted it is suffering from financial hardship, the Audio Division decided on a lower penalty, but a fine nevertheless.
Byron Allen-Owned Weather Channel Debuts SVOD Platform
It has developed a reputation across four decades as a leading source of weather news and information. Now, viewers of The Weather Channel television network, today apart of the Byron Allen-owned Weather Group, have access to an "upgraded" connected TV app. The app includes a subscription-based live stream of the channel — a major development for the MVPD-distributed offering.
Bureau Extends Pleading Cycle for TEGNA Transfer Applications
Three groups wish to stop the TEGNA transaction, which sees Cox Media Group's majority shareholder, Apollo Global Management, take a non-voting equity stake in TEGNA as Soo Kim's Standard General becomes the majority shareholder. They've convinced the FCC to allow more time for providing information they believe is needed to make an informed decision.
Pennsylvania Licensee Facing License Revocation Gets Lurid With FCC
Roger Wahl could lose his license for WQZS-FM in Meyersdale, Pa., if the FCC's Administrative Law Judge finds his felony conviction weighty enough to strip him of the Class A station, deleting its call letters and leaving the 93.3 MHz vacant. He offered a response to Enforcement Bureau interrogatories in his license revocation hearing that some might argue seals his fate as an ex-licensee.