Sinclair Inc.’s AMP Media arm and the TV station branded as “ABC 33/40” are preparing for their involvement in an Athletes First Tailgate Tour stop in Tuscaloosa, Ala., on November 7, ahead of the University of Alabama/Louisiana State University football game.
As the exclusive media partner of the tour, AMP Media will deliver live programming, fan engagement, and multiplatform content from the event, which will be held at entertainment venue Two Dimes.
Podcast hosts AJ McCarron, a former Alabama standout player; and Chris Stewart, the voice of Alabama football, will bring The Dynasty: A Podcast on The Alabama Crimson Tide to life with a live show at 5pm Central. It is sponsored by Wendy’s; additional sponsors include Google, West Shore Home, and the Agency for Substance Abuse Prevention (ASAP).
The podcast’s long-form episodes are available weekly on Apple Podcasts, Spotify, and other major platforms, as well as extended video versions on YouTube.
Now in its third season, the Athletes First Tailgate Tour is a traveling college football festival, featuring NFL and college football legends, premium hospitality, and interactive brand activations at 11 major games across the country. The Athletes First Tailgate Tour features a 55-foot custom hauler, which includes a hospitality lounge, podcast studio, and live event stage, serving as the hub for fan activity at each stop.
