Its executive leadership loves Cannes. So, it’s only natural, perhaps, that iHeartMedia is the official audio platform in the U.S. for the 2024 Summer Olympics begin in Paris. The Opening Ceremony was held Friday even along the River Siene, and events can be heard directly through iHeartMedia’s broadcast stations and on dedicated digital platforms via the iHeart app, including “NBC Olympics Radio Plus” and “NBC Olympics Radio.”
It is thanks to an exclusive content agreement with NBCUniversal, domestic rightsholder for the Olympic games. The deal brings audio of NBC’s multiplatform coverage to the iHeartRadio app as well as to select iHeartRadio stations.
Further expanding its Olympic content, iHeart will produce special episodes across some of its popular podcasts and will integrate Olympic-themed material into educational series like Stuff You Missed in History Class and Ridiculous History.
Opening weekend coverage starts strong, with coverage of both Men’s and Women’s Swimming on Saturday morning via NBC Olympics Radio Plus, with the finals in the evening on NBC Olympics Radio. The Women’s Beach Volleyball match between the US and Canada, along with the Men’s Soccer face-off between the US and New Zealand, will be available on NBC Olympics Radio Plus.
On Sunday, there will be more Men’s and Women’s Swimming Finals on NBC Olympics Radio. Fans can also tune into Women’s Soccer as the US takes on Germany on NBC Olympics Radio Plus, and catch the Men’s Basketball game between the US and Serbia on NBC Olympics Radio.
— With reporting by Cameron Coats
