Audio-visual tech company Kramer has completed its acquisition of Ashton Bentley, a UK-based provider of collaboration spaces. This acquisition is being called “a pivotal step in Kramer’s three-year strategy” to expand its capabilities and offerings in the Unified Communication and Collaboration (UCC) domain.
Ashton Bentley’s products enhance Kramer’s current offerings, and this allows
Kramer to deliver “a comprehensive audio-visual experience, encompassing a
coherent, end to end approach to hybrid conferencing From Audio Visual enabled
meeting room furniture to display mounts, alongside high-quality Audio-Visual
Technology products.”
The acquisition of Ashton Bentley also enables Kramer to offer complete meeting room
solutions for enterprises in all markets. Providing fully integrated “out of the box”
meeting room solutions, ensuring consistent, top-notch hybrid meeting spaces
globally.
Gilad Yron, CEO of Tel Aviv-headquartered Kramer, said the acquisition “is another
milestone in our investment and commitment to the unified communication and
collaboration ecosystem. The Ashton Bentley ‘out of the box’ solution, alongside
Kramer’s broad portfolio, offers a unique, fully integrated solution to further enhance
the hybrid meeting experience. Any acquisition is about the people. I’m convinced
that the cultural fit, enthusiasm, and passion the Ashton Bentley team brings will be
an outstanding addition to the Kramer family.”
— With reports from RBR+TVBR in Cannes, France
