Zaslav coy about Oprah’s cable future

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With Oprah Winfrey deciding to end the syndicated “The Oprah Winfrey Show” in September 2011, there’s no guarantee that she will launch a new daily show on OWN: The Oprah Winfrey Network. But she owns 50% of the cable net-to-be and the head of the other partner sounds hopeful.


“There is no bigger brand in media than Oprah Winfrey. She has changed the broadcast landscape and how people consume television. Along the way, she impacted our culture and touched us all. We congratulate her and our friends at Harpo for their many achievements, and their years of creating truly ground-breaking television. Discovery Communications has a tremendous partner in Oprah, and we look forward to bringing her and her creative vision, programming and unique voice to approximately 80 million homes on OWN, as well as online through the award-winning Oprah.com,” said a statement Friday by David Zaslav, President and CEO of Discovery Communications.

OWN will be a joint venture between Winfrey and Discovery. OWN is described as “a multi-platform media company designed to entertain, inform, and inspire people to live their best lives.” According to the latest announcement from Discovery, OWN will debut in January 2011 to approximately 80 million homes on what is currently the Discovery Health Channel. The venture also will include the award-winning digital platform Oprah.com.