NEW YORK — A sports betting live show and podcast hosted by Femi Abebefe and Nick Kostos is expanding its reach to the NBC Sports free ad-supported streaming television channel, starting today. It’s thanks to a fresh partnership between NBCUniversal and the audio content creator and distributor with majority ownership held by Soros Fund Management.
“You Better You Bet,” from Audacy-owned BetQL Network, is now available in video form on the “FAST” channel, and airs from 6pm-7pm Eastern.
Access to the NBC Sports FAST Channel is had via the Peacock platform, in addition to key FAST channel distributors.
“You Better You Bet is already the most-listened-to sports betting program in America and this partnership with NBC Sports marks a significant step in enhancing the show’s multi-platform presence,” says BetQL Network Vice President Mitch Rosen. “By leveraging the reach of NBC Sports and Peacock, we’re complementing our already strong audio footprint and creating new opportunities to deliver premier sports betting content and ‘wagertainment’ nationwide on the widely available NBC Sports FAST Channel.”
