PORTLAND, ORE. — In 2016, Lisa Decker was lured from Seattle to take the reins as Market Manager of Alpha Media‘s radio stations in its home market.
At the end of 2023, Decker will formally retire, concluding a career that included a stint as an account executive for KINK-FM in Portland under King Broadcasting in the mid-1980s. Who is succeeding her?
Look no further than Robert Dove, a former Pacific NW Region President for iHeartMedia whose 36-year career dates to when Taft Broadcasting owned KKRZ (Z100) in Portland and featured Gary Bryan as its morning “Zookeeper.”
Decker’s time at Alpha Media in Portland, with a group of stations comprised of KBFF “Live 95.5,” KINK, KXL-FM 101.1, KXTG “AM 750 The Game,” KUFO “Freedom 970” and KINK HD2 “WE 102.9,” came after a run as Director of Corporate Sponsorships for Classical KING-FM in Seattle.
Before that, Decker had called its quits in Radio, with a January 2014 decision to conclude a 2 1/2-year run as President/Market Manager of iHeartRadio’s Seattle cluster. It led Decker to shift to real estate.
Now, it appears Decker is saying goodbye for good to Radio, with a resume that includes a role as SVP/Regional Executive, Western Region for CBS Radio, and management roles as predecessor companies Infinity Radio and American Radio Systems.
Decker is a Portland native; from 1985-1987, she was an AE for KINK-FM; Decker would later hold LSM and GSM roles at the Adult Alternative station.
For Dove, the position at Alpha Media under President/CEO Bob Proffitt marks his own return to Radio, as from May 2022 through September 2023 he served as Managing Partner of MBT Marketing, focused on digital and social advertising opportunities. He departed iHeartMedia in December 2020 after five years in Seattle; from 2006-2016 he was Market President for the company’s Portland stations.
“I am very excited to have Robert lead us to new heights, opportunities, and successes,” Proffitt said. “He knows Portland like no other broadcaster, has deep relationships and
knowledge of our city’s intricacies, and will be a great addition to our team of Market Managers all across America.”
Dove said, “I’m very excited to join the Alpha Media team. As a native Portlander having the chance to work with some of Portland radio’s most iconic brands is very rewarding and fulfilling. I can’t wait to get started.”
Dove’s first day is January 1, 2024.