What’s Marketing Firm WARC’s 2021 Ad Spend Estimate?


For over 30 years, Ascential-owned WARC has been serving marketers as a data analytics company that has also taken a key role in examining domestic ad expenditures by medium on an annual basis.

WARC’s 2021 U.S. ad spend projections have been released. And, “even in a build-back year,” WARC says, “ad spend in the U.S.” is projected to be pretty significant.

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