Webcast counter gets MRC accreditation


Triton Digital Media’s Streaming Division, previously known as Ando Media Group, announced that the Media Rating Council (MRC) has accredited the company’s Webcast Metrics product.

The digital audio measurement platform measures thousands of online digital streams in real-time.  The analytics platform is server-based and accessible on-demand for custom audience analysis.

“Triton Digital Media is to be congratulated for the accreditation of Webcast Metrics,” said George Ivie, Executive Director and CEO of the MRC

To oversee the continued efforts and resources required to maintain Webcast Metrics’ accredited standing Rob Favre, former Ando Media Group SVP, will transition to the newly created position of Chief Compliance Officer and General Manager of Data and Analytics for Triton Digital’s Streaming Division.