ENCINO, CALIF. — Benztown, the radio imaging, voiceover, programming, podcasting and jingles company, has shared that a “key member” of its affiliate sales team will be retiring at year’s end, concluding a 40-year career.
Readying his industry farewell is Tim McDonald, who joined Benztown in 2019. He started his career in affiliate sales in 1983, at Westwood One in Culver City, selling long and short-form programming while also doing music/studio work in Los Angeles.
McDonald then drove up the 405 Freeway to the San Fernando Valley, taking a role at RPMC Inc. in Tarzana. There, he sold travel, event, and concert promotion packages nationally to radio stations. McDonald then took a role at Transmedia in San Francisco before segueing to affiliate relations for Jones Radio Networks in New York, working with prep services and morning shows.
Prior to joining Benztown, McDonald was Director, Affiliate Relations for Grooveworx, an imaging and music jingle house based in Santa Monica.
