Triton, Beasley Expand Their Relationship


Digital audio and podcast services firm Triton Digital has just gotten a little cozier with Naples, Fla.-based Beasley Media Group.

The radio industry pure-play has just renewed, and expanded, its relationship with Triton  to handle the delivery, measurement, and monetization of their streaming audio and podcast content.

Through this relationship, Beasley Media Group will continue to use Triton’s audio streaming network across their 63 stations, and Triton’s Webcast Metrics service to measure their listening audience. Beasley will continue to use Triton’s Tap Ad Server to monetize their digital audio and podcast streams, through the insertion of highly-targeted pre, mid, and post-roll audio ads.

In addition, Beasley has selected the Omny Studio platform to power the creation, editing, and sharing of its podcast content.

“We are excited to continue our long-standing relationship with Triton Digital for streaming, and now for support of our podcasting platform,” said Beasley EVP Steve Meyers.

John Rosso, President of Market Development for Triton Digital, added, “Beasley Media Group shares our passion for providing an exceptional streaming experience, and we are pleased to support them as they continue to grow their digital audio footprint.”