PHILADELPHIA — Two heritage radio brands superserving African American consumers across the Delaware Valley have a new Sales Manager. It’s a woman who previously served as the FM stations’ Assistant Director of Sales.
Earning the new title is Marie Tolson-Overton, putting her in a key role overseeing sales operations at WDAS-FM, an Adult R&B leader in Philadelphia, and iHeartMedia-owned sibling WUSL “Power 99.”
Tolson-Overton reports to Anthony Fuscaldo, Senior Vice President of Sales for the Philadelphia iHeartMedia Markets Group.
Jeff Moore, President of the iHeartMedia Markets Group in Philadelphia, commented, “Marie’s passion and history with the stations, coupled with her strategic vision and dedication to client success, make her the ideal candidate to lead our sales efforts for Power 99 and WDAS-FM.”
Tolson-Overton commented, “I couldn’t be prouder to have the opportunity to help steer these market-leading brands with an incredibly talented group of sales professionals and iconic on-air personalities. With my longstanding history with both WDAS-FM and Power 99, I look forward to leading sales to new heights for these heritage brands while strengthening our ties to the community through strategic partnerships.”
