When it comes to Columbus, Ohio, and sports, many Americans can’t get past The Ohio State University. Yet this vibrant capital city is also home to the NHL’s Columbus Blue Jackets and its very own Major League Soccer franchise, the Columbus Crew.
The Crew’s fan base is vibrant, and in a deal that deserves attention, radio play-by-play rights have been snapped up by Urban One for Spanish-language coverage and by iHeartMedia for its primary English-language audio coverage, shifting from TEGNA’s Sports Talk station in the market.
With so much attention of late given to broadcast TV stations acquiring play-by-play rights, the continued importance of broadcast radio for sports teams is a topic definitely worthy of a bigger spotlight … especially when it involves a MLS team. To learn more about the deal we welcome iHeartMedia of Columbus, Ohio SVP of Programming Michael McCoy to the InFOCUS Podcast, presented by dot.FM.
Listen to “The InFOCUS Podcast: Michael McCoy” on Spreaker.
