Diverse representation matters.
That’s been the mantra across the advertising industry and all facets of Corporate America for the last 8 to 10 months, and rightfully so, says Louis Maldonado, partner and Managing Director of multicultural advertising agency d expósito & Partners.
“The challenges and atrocities that we’ve collectively experienced in that timeframe have led to a social awakening,” he says.
Why, then, were the Super Bowl LV spots such a letdown?
