SoundExchange Staffs Up


Sound ExchangeDigital royalty collection agency SoundExchange is bringing in fresh blood to assist in not only carrying out but also expanding its mission.

Mark Eisenberg as senior vice president, Strategic Initiatives and Jacqueline Peterson as senior vice president, Communications.

Eisenberg is an industry veteran. His most recent job was with Microsoft’s MixRadio, where he was Global Head of Content Acquisition and Strategy.

Peterson was most recently with Live Nation Entertainment where she served as the Senior Vice President of Corporate Communications.

“I’m extremely excited to welcome Mark Eisenberg and Jacqueline Peterson to our team. Their collective experience in the music industry is immeasurable. Both have proven track records of strategic leadership and helping the industry succeed,” said SoundExchange President and CEO Michael Huppe. “SoundExchange is only as good as the people who work for it and we pride ourselves on attracting the best talent. With these new additions, our team is stronger than ever and poised to achieve even greater success in 2015. Their knowledge and experience of the music industry will be invaluable to SoundExchange and we are thrilled to have them join our organization.”

RBR-TVBR observation: Let us hope that AM-FM radio’s relationship with SoundExchange never goes beyond streamed content.