It’s been said that Sinclair Inc. was considering the sale of broadcast television stations it believed to be non-essential to the company, freeing up cash as it invests in ATSC 3.0’s rollout across the U.S. and in a handful of other countries. The company is also looking to put its Bally Sports era squarely in the past, given the financial challenges associated with its regional sports network acquisition and spin into a subsidiary operation.
Now, Sinclair is turning to a former Bally Sports sales executive as it agrees to sell five television stations, including its Milwaukee property.