SBS Ups Regalado To Key Government Affairs Role

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Spanish Broadcasting System has promoted Tomas N. Regalado to a position that gives him leadership over the Hispanic media company’s regulatory needs while also becoming the Number Two to President/COO Albert Rodriguez.


Regalado is now serving as VP of Corporate and Government Affairs, and as Senior Advisor to The Office of The President and COO.

“Tomas has proven to be an invaluable contributor to SBS, and we welcome him to his new and expanded role,” Rodriguez said. “I worked alongside Tomas for many years and his passion for our company, our strategy, and the Latino communities we serve around the nation is unmatched. I know he will be an even more tremendous asset to SBS in his new capacity and look forward to his many contributions to SBS.”

Regalado commented, “I am incredibly honored and humbled to assume this role at SBS a company that I truly believe is really one of the greatest in the world, and to report and work for President Alberto Rodriguez whom I admire and respect profoundly. To be a part of Spanish Broadcasting System, the largest minority-owned and certified multimedia company and work with an exceptionally talented and dedicated group of employees … is a great privilege and a great responsibility.”

Prior to being promoted to the work in the corporate offices of SBS, Regalado worked in the broadcasting field, and has been associated with SBS since 2009, when he became a guest DJ for its former “Romance 106.7” and for “El Zol,” then at 95.7 MHz.

Recently, Regalado was named and appointed to the Board of Directors representing Television of the Florida Association of Broadcasters. Earlier this year, Regalado was also named to the Board of Directors of the Latin Builders Association.

Regalado becomes the second member of the SBS corporate team to join the FAB board. Donny Hudson, who is EVP of Local Media for Radio/TV & Digital for all the SBS markets and GM of SBS Miami also sits on the Board of Directors representing the Radio division.

Tomas N. Regalado is the eldest son of former Miami Mayor Tomas P. Regalado, in office from 2009-2017. The elder Regalado was widely known as a Cuban-American commentator prior to becoming Mayor, appearing on “Telemiami” across the late 2000s.