PASADENA, CALIF. — She joined Univision Communications at the end of 1993 as a research manager, worked in sales at Hispanic Broadcasting Corp. prior to its integration into Univision, and would spend the next 25 years moving upward within what is now TelevisaUnivision. Most recently, she was the interim President/GM of the company’s Southern California media properties and the stations’ longtime Director of Sales.
After sitting on the sidelines for a year, following her departure from TelevisaUnivision, Alejandra “Alex” Santamaria has reemerged at a NPR Member station serving the nation’s second-largest market amid a time of financial distress.
