Re-think Broadcast Newscasts to Remain Relevant


Michael DeLierBy Michael DeLier

What can be done to inject more spontaneity, less promotion and more substance in local and network news? Turns out a lot and stations should think about these concepts to retain viewers, says DeLier Group President Mike DeLier ([email protected]) in this commentary for RBR+TVBR.

Please Login to view this premium content. (Not a member? Join Today!)
You do not have permission to view the comments.