Mattress Retailer Rides High With Radio Spots


by Diana Stokey, Media Monitors

In last week’s Media Monitors Radio Spot Ten report, Mattress Firm made a statement by greatly increasing its national spot count at the stations tracked by Media Monitors.

The retailer climbed from No. 26 to No. 7 last week, airing 29,305 spots.

GEICO held on to No. 1 with 44,796 spots. iHeartRadio remained at No. 2 with 40,013 ads and The Home Depot moved up to No. 3 with 33,574 commercials. Indeed held steady at No. 4 with 33,369 spots while Wendy’s dropped to No. 5 with 31,428 ads.

JCPenney rose to No. 6 with 29,715 commercials. Lowe’s ascended to No. 8 with 27,781 ads and the Nissan Dealer Association soared to No. 9 airing 26,846 commercials. The US Department of Transportation fell to No. 10 with 26,546 spots.