PURE Jingles Welcomes A Chief Commercial Officer

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He has experience at some of the world’s biggest music conglomerates, including BMG, Bertelsmann, Sony Music Entertainment, and Warner Music Group. Introducing the new Chief Commercial Officer at PURE Jingles.


Taking the role is Ilja Volkers, and PURE Jingles believes his expertise positions him to play “a pivotal role in strengthening client relationships and driving innovation through the integration of creativity, technology, data-driven insights, and strategic development in the audio branding sector.”

Volkers commented, “The audio landscape is evolving rapidly, and the chance to help guide PURE Jingles into its next phase of growth presents exciting opportunities and challenges. I look forward to collaborating closely with our talented team and valued clients to deliver innovative sound solutions that not only captivate audiences but also create measurable value for brands and broadcasters. Creativity, technology, data, and continuous development will be key to advancing these solutions, ensuring we maintain our leadership position in the industry. Together, we will further solidify PURE Jingles’ status as a pioneer in creative audio excellence, while fostering enduring partnerships in the global marketplace.”

He reports to PURE Jingles CEO Melvin Sleeking, who added, “Ilja’s expertise and forward-thinking approach align perfectly with our ambitions. His ability to enhance client relationships while driving innovation and creativity will allow us to evolve our offerings and contribute to the ongoing transformation of radio broadcasting and imaging. With technology, data, and strategic development shaping the future of the audio sector, we are excited to explore new possibilities under Ilja’s leadership.”