Political Advertising In 2020: A $10 Billion Windfall

0

So far, forecasts from GroupM Global President of Business Intelligence Brian Wieser have excluded politics from media spending “because the scale of such activity meaningfully distorts year-over-year growth trends.”


But, what is the predicted impact of political dollars in 2020?

It’s in the Billions.

Please Login to view this premium content. (Not a member? Join Today!)