Veteran media broker Larry Patrick and respected colleague Greg Guy have taken a “strategic move” that sees the formation of two separate brokerage firms that will enjoy “a dynamic relationship” as the weeks and months progress.
With the announcement, the longtime brokerage known as Patrick Communications will be coming to an end.
According to an announcement obtained by RBR+TVBR on October 9, Mr. Patrick and Guy confirmed that they will now work both separately and together as needed on specific projects. “This endeavor, while preserving the distinct identities of both firms, will provide clients with a unique level of flexibility and access to a broader range of advisory services,” they said.
For Patrick, Patrick Media Brokerage LLC will serve as the new business associated with the Cody, Wyo.-based media transactions specialist.
Mr. Patrick has held licenses or supervised over 100 radio and 75 television stations and has served as Chairman of ION Media, Chief Operating Officer of Gilmore Broadcasting, and as Senior Vice President of the NAB. He has personally owned over 50 radio stations and has held a minority interest in 16 major market television stations.
For Guy, Tideline Partners LLC is being launched as a new media brokerage and consultancy. This will see Guy continue his work representing radio and television station owners, which began in 1998.
“I look forward to continuing to provide broadcasters the strategic guidance they need to maximize value in the changing broadcast landscape,” said Guy.
While Guy has been based in Maryland, Tideline’s new offices are located at 32 Office Park Rd in Hilton Head Island, South Carolina.
Larry Patrick can be contacted via e-mail at [email protected] or by phone at 410-707-4602; Greg Guy may be reached via e-mail at [email protected] or at 443-415-5455
The establishment of Patrick Media Brokerage and Tideline Partners comes following the September 2 news that Mr. Patrick’s wife, Susan Patrick, faces a possible three-year prison term along with a period of supervised release, monetary penalties, and restitution after pleading guilty to falsification of a federal income tax return. Mr. Patrick has stated that he was unaware of Mrs. Patrick’s actions.