Nielsen Stays Mum On Rao’s Audience Measurement CEO Post

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“There was no press release. The information being reported on was based on an interview with Ad Age.”


That’s the official comment from Nielsen regarding substantial leadership changes that include Nielsen Audio Managing Director Brad Kelly, who used LinkedIn to confirm his exit, absent any communication from his now-former employer.

Kelly, along with several other executives, are victims of a reduction-in-force initiative that has resulted in a promotion for Karthik Rao.

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