TV/Cable News Nearly 32% of Total TV Viewing in May? It’s All Streaming By RBR-TVBR - June 16, 2022 0 FacebookTwitterWhatsAppLinkedinEmail How much of an impact has OTT delivery of video programming made on U.S. consumers? According to Nielsen, streaming viewership in May 2022 accounted for 31.9% of total TV consumption. Please Login to view this content. (Not a member? Join Today!)