Monday ABC win night w/ 'Dancing with the Stars'


Winning the night for the 3rd week in a row, ABC scored another dominant Monday victory, actually beating the other major networks combined during in both Total Viewers and Adults 18-49.  The Network won all 6 half-hours of the night in both viewers and young adults. 

Towering over each of its half-hours and ranking Monday’s definitive #1 TV show for the 2nd  week in a row, ABC’s Dancing with the Stars beat its nearest competition in its time period (CBS) by 15.8 million viewers and by 155% in Adults 18-49. 

In fact it was ABC’s 6th straight week to lead the time period in Total Viewers and Adults 18-49 and its 9th straight week in Adults 18-34.  DWTS’ audience jumped from its first hour to its second hour, gaining 3.0 million viewers and by 17% in Adults 18-49.

Based on the preliminary Fast Affiliate ratings, DWTS retained an amazing 100% of its week-ago 12th Season premiere numbers in both Total Viewers and Adults 18-49.   In fact the broad-appealing ABC unscripted series was up over its high-rated season opener with Men 18-34 and Kids 2-11.

Monday’s #2 TV show to DWTS, ABC’s Castle turned in a strong first-place finish in the 10 o’clock hour in Total Viewers and Adults 18-49. 

It was the ABC drama’s 3rd straight first-run telecast to win its time period on both Nielsen measures.  ABC’s Castle once again posted its biggest-ever winning advantage over an original episode of NBC’s Harry’s Law in the hour (+4.6 million viewers and +106% in Adults 18-49).  

Hitting season-highs for the 2nd week running, ABC’s Castle attracted its largest audience and highest Adult 18-49 number since March 2010 – since 3/29/10. 

(source: ABC)