Once again, consistency is the biggest takeaway when looking at the mix of advertisers that are the most active when it comes to spot plays at Spot Radio, the latest data from Media Monitors show.
For the week ending September 17, ZipRecruiter is No. 1, while Babbel and Bank of America remain strong top 3 users of spot radio.
New this week: Discover, the credit card company; and Kelley Blue Book, a sign that advertising in the automobile sector may not be immediately impacted by the UAW strike impacting Ford and General Motors.
