Meet Sinclair’s New CRO

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He joined Sinclair, Inc. in 2013 after holding sales leadership roles with the former Fisher Communications and Belo Corp., and has held such roles as Vice President of Digital Sales, Senior Director of Digital Sales, and Director of National Digital Sales.


Now, he’s been promoted to SVP and Chief Revenue Officer at the broadcast media company.

In his new role, Ryan Moore will oversee sales and revenue growth strategies, including digital sales, for all of Sinclair’s television stations; networks including Tennis Channel; and Compulse, Sinclair’s marketing technology and managed services company.

Moore was previously the company’s SVP and Chief Revenue Officer of Sports and Digital.

“Ryan consistently demonstrates exceptional leadership, innovative thinking, and a results-oriented approach to driving business growth,” said Rob Weisbord, COO and President of Local Media. “As we continue to evolve our cross-platform sales organization, Ryan will play a critical role in our next stage of growth, and we are excited to expand his scope of responsibilities across the company.”

Moore commented, “As we navigate the dynamic landscape of the media industry, I am committed to leading our incredible teams in driving transformative results, fostering strategic partnerships, and maximizing revenue streams. As Sinclair continues to redefine the future of media, we will continue to deliver unparalleled value to our audience and clients alike.”