Prospects are out there. The challenge is finding and developing new business while serving your existing clients.
Fortunately, new tools can streamline the lead-generation and prospecting process: Everything is different in today’s digital era, from identifying a prospect to the CNA to campaign recommendations!
Want to learn more? Join us at the Lead Generation and Prospecting in the Digital Era panel, taking place from 2:45 to 3:30 p.m. on September 13 at the Radio Masters Sales Summit in Cincinnati.
Led by Marketron GM Digital/SVP of Marketing Bo Bandy, the panel discussion focuses on the top of the funnel, covering tools for prospecting, ideas for prospecting plans, and where to find prospects who are spending broadcast and digital dollars.
Panelists as of August 23 are:
- Stephanie Downs — Senior Vice President at the Center for Sales Strategy
- Tim Hall — SVP/Digital Operations, Urban One — R One Digital
- C. Lee Smith — founder and CEO of SalesFuel
This year’s Radio Masters Sales Summit takes place September 13-14, 2023, at the Cincinnati Airport Marriott. Early bird registration (save $300) remains open, so book now!
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