Katz Television Group announced the promotion of Leo MacCourtney and Craig Broitman, leading innovation across the Katz TV Group, developing new efforts to serve the company’s broadcasters and agency partners by taking advantage of technology and modern multiplatform television opportunities.
They’ll also focus on Katz TV’s business development capacities for custom, concept-driven campaigns by using spot television in combination with broadcasters’ digital capabilities. Leaders of the individual Katz TV companies will be announced shortly and will report directly to MacCourtney and Broitman.
MacCourtney is the former President of Eagle Television Sales. In his new role, he will focus on strengthening broadcaster relationships, driving business development and overseeing overall strategic direction for the company.
Broitman, former President of Millennium Sales and Marketing, will lead ad sales operations, agency and broadcaster connectivity, and continue to head the development of the company’s digital capabilities.