With Sandy Breland now in the role of Chief Operating Officer, Gray Television has moved forward with the promotions of two company executives to the respective roles of Chief Revenue Officer and Chief Marketing Officer.
Matt Jaquint is now CRO at the broadcast TV station owner, while the CMO role goes to Mike King.
Jaquint will be responsible for developing advertising sales strategies and best practices across all platforms. He will lead new business development initiatives and sales training programs.
King will oversee marketing and brand strategy for company-wide and multi-market station initiatives. He will lead Gray’s design and marketing groups as well as our recruiting team.
“For the past several years, Matt and Mike have overseen groups of local markets in their roles as Regional Vice Presidents, Senior Vice Presidents, and currently, Senior Managing Vice Presidents,” Gray explained.
Both leaders will continue oversight of groups of Gray’s television stations and digital properties.
Breland commented late Tuesday, “Matt and Mike have proven records of success. The company will benefit from their expanded roles as we leverage their areas of expertise to help guide our local teams to greater success serving local audiences and businesses.”
