CHATSWORTH, CALIF. — It’s a move designed to strengthen and expand its Media Operations Platform.
Introducing the “Granite” version of the widely used product from Xytech, “a new and improved” resource for end-to-end media production.
With the new version brought to market, Xytech says the Media Operations Platform is unique in that it cam manage all assets, people, resources, and facilities.
The newest update provides upward of 400 new and improved features with customizable feature sets. “With over 14,000 hours of product development work dedicated to the latest software update, the Media Operations Platform drives media creation by aligning the workforce and supporting the on-time delivery of content, as well as encouraging future media development,” Xytech said. “With enhancements and additions to our APIs and integrations such as OpenID, Azure AD, MS Exchange, Google Calendar, MS SharePoint and many more, media production teams no longer need to switch programs while completing critical tasks, as Xytech enables them to work in a single platform to trigger workflows, saving time, and increasing productivity.”
Long-Term Planning is the newest addition created for Granite. Through Long-Term Planning, resource capacity and demand can be tracked, reported, and compared, providing companies with greater visibility into their media pipelines.
“The key benefit Long-Term Planning brings to the media production lifecycle is that it offers a real financial value to media teams who have dispersed staff and need clear visibility of their resources,” said Xytech Chief Product Officer David White. “The application allows teams to streamline resource planning by generating demand by group, resource, projects, jobs and orders by type. This, in return, simplifies and consolidates views and functionality, making the Media Operations Platform a powerful operational solution that helps media companies to plan, develop and deliver content seamlessly.”
