Fox tops with entertainment programming

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FOXDuring a week dominated by NBA Finals and other sports programming, FOX ranked No. 1 with entertainment shows among Adults 18-49 thanks to winning performances by HELL’S KITCHEN, MASTERCHEF and SO YOU THINK YOU CAN DANCE. Excluding sports, network entertainment averages for the week were as follows: FOX (1.7/5), ABC (1.5/5), CBS (1.1/3), NBC (1.2/4).


Overall, last week FOX had:

·         8 of the Top 20 programs among Adults 18-49: HELL’S KITCHEN- MON (No. 5), MASTERCHEF- MON (No. 6), SO YOU THINK YOU CAN DANCE (No. 7), HELL’S KITCHEN- TUE (No. 10), MASTERCHEF- TUE (No. 12), FAMILY GUY (No. 16), THE CHOICE (No. 19) and AMERICAN DAD (No. 20).

·         10 of the Top 20 programs among Adults 18-34: SO YOU THINK YOU CAN DANCE (No. 4 tie), HELL’S KITCHEN- MON (No. 4 tie), MASTERCHEF- MON (No. 7), FAMILY GUY (No. 8), HELL’S KITCHEN- TUE (No. 10 tie), MASTERCHEF- TUE (No. 10 tie), AMERICAN DAD (No. 13), THE CHOICE (No. 17 tie), THE SIMPSONS (No. 17 tie) and BOB’S BURGERS (No. 19).

·         9 of the Top 20 programs among Teens: FAMILY GUY (No. 5), AMERICAN DAD (No. 7), SO YOU THINK YOU CAN DANCE (No. 8), MASTERCHEF- MON (No. 9 tie), HELL’S KITCHEN- MON (No. 9 tie), THE SIMPSONS (No. 13), BOB’S BURGERS (No. 15), THE CHOICE (No. 17) and CLEVELAND (No. 20).

·         3 of the Top 20 programs among Total Viewers: SO YOU THINK YOU CAN DANCE (No. 15), HELL’S KITCHEN- MON (No. 17) and MASTERCHEF- MON (No. 19).

Nightly and Program Highlights

MONDAY

8:00-9:00     HELL’S KITCHEN: (Adults 18-49: 2.8/9, 6.2 Mil Total Viewers)

9:00-10:00   MASTERCHEF: (Adults 18-49: 2.7/7, 5.9 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.7/8, 6.1 Mil Total Viewers)

FOX won Monday night in Adults 18-49, Adults 18-34 and Teens and outperformed the second-place networks by +42% in Adults 18-49 (2.7 vs. 1.9 for ABC and NBC) and +47% in Adults 18-34 (2.2 vs. 1.5 for NBC).  This was FOX’s highest-rated summer Monday night in almost four years (since 9/1/08).

HELL’S KITCHEN and MASTERCHEF were the two highest-rated programs of the night in Adults 18-49 and Adults 18-34 and tied as the highest rated programs of the night in Teens.

At 8pm HELL’S KITCHEN delivered a 2.8/9, up +17% from its premiere. MASTERCHEF followed with a 2.7/7, up +17% from its premiere.

TUESDAY

8:00-9:00     HELL’S KITCHEN: (Adults 18-49: 2.2/7, 5.3 Mil Total Viewers)

9:00-10:00   MASTERCHEF: (Adults 18-49: 2.1/6, 4.8 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.1/6, 5.1 Mil Total Viewers

On Tuesday, HELL’S KITCHEN posted a 2.2/7, up +5% from the previous week’s Tuesday time period premiere and up +8% among Total Viewers (5.3 vs. 4.9 Mil). HELL’S KITCHEN won its hour in Adults 18-49 and Adults 18-34.

MASTERCHEF posted a 2.1/6 at 9pm and was up +2% among Total Viewers versus the previous Tuesday (4.8 vs. 4.7 Mil).

FOX ranked No. 2 among Adults 18-49 (tie) and Adults 18-34.

WEDNESDAY

8:00-10:00   SO YOU THINK YOU CAN DANCE: (Adults 18-49: 2.5/8, 6.7 Mil Total Viewers)

FOX won Wednesday night among Adults 18-49, Total Viewers, Adults 18-34 and Teens.

SO YOU THINK YOU CAN DANCE posted a 2.5/7, even with its performance the previous week, and was up from the previous week in Women 18-34 by +11% (3.1 vs. 2.8).

SO YOU THINK YOU CAN DANCE was the highest rated program of the night in Adults 18-49, Total Viewers, Adults 18-34 and Teens.

THURSDAY

8:00-8:58        TAKE ME OUT: (Adults 18-49: 1.1/4, 2.6 Mil Total Viewers)

8:58-10:00      THE CHOICE: (Adults 18-49: 1.6/5, 3.6 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 1.3/4, 3.2 Mil Total Viewers)

FOX ranked third on Thursday night among Adults 18-49 second among Adults 18-34 and Teens.

At 8pm, TAKE ME OUT posted a 1.1/4 among Adults 18-49. THE CHOICE followed with a 1.5/5, and was up +5% from the previous week in Women 18-34 (2.1 vs. 2.0).  THE CHOICE ranked second in its 9pm hour in Adults 18-49 and Adults 18-34 behind ABC’s NBA Finals.

FRIDAY

8:00-9:00        HOUSE (R): (Adults 18-49: 0.6/3, 2.0 Mil Total Viewers)

9:00-10:00      BONES (R): (Adults 18-49: 0.6/2, 2.2 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 0.6/2, 2.1 Mil Total Viewers)

FOX aired encores of HOUSE (0.6/3) and BONES (0.6/2) on Friday night.

SATURDAY

8:00-10:30   FOX SATURDAY BASEBALL: (A18-49: 0.7/3, 2.8 Mil Total Viewers)

FOX ranked No. 2 for the night in Adults 18-34 (tie) and No. 3 in Adults 18-49 with FOX SATURDAY BASEBALL.

SUNDAY

7:00-7:30     AMERICAN DAD (R): (A18-49: 0.8/3, 1.7 Mil Total Viewers)

7:30-7:59     THE CLEVELAND SHOW (R): (A18-49: 1.0/4, 2.1 Mil Total Viewers)

7:59-8:30     THE SIMPSONS (R): (A18-49: 1.3/4, 2.9 Mil Total Viewers)

8:30-9:00     BOB’S BURGERS (R): (A18-49: 1.2/4, 2.7 Mil Total Viewers)

9:00-9:31     FAMILY GUY (R): (A18-49: 1.7/5, 3.6 Mil Total Viewers)

9:31-10:00   AMERICAN DAD (R): (A18-49: 1.5/4, 3.3 Mil Total Viewers)

7:00-10:00   FOX PRIME: (A18-49: 1.2/4, 2.7 Mil Total Viewers)

Airing against the NBA Finals on ABC and the US Open on NBC, FOX’s animated encores ranked No. 3 on Sunday night in A18-49 and A18-34: AMERICAN DAD (0.8/3), CLEVELAND (1.0/4), THE SIMPSONS (1.3/4), BOB’S BURGERS (1.2/4), FAMILY GUY (1.7/5), AMERICAN DAD (1.5/4).

JUNE 11 – 17, 2012

TOTAL PRIMETIME

ADULTS 18-49           ADULTS 18-34           VIEWERS (Mil)

FOX    1.5/5                FOX    1.4/5                FOX    4.0

ABC    3.0/10              ABC    2.9/11              ABC    8.3

CBS    1.1/3                CBS    0.6/2                CBS    5.5

NBC    1.6/5                NBC    1.1/4                NBC    6.1

(source: Fox)

1 COMMENT

  1. Tiffany on hells kitchen episode on Tuesday night where she fried the eggplant. She rubbed her nasty nose and face then touched the poultry. The judges ate it without knowing. How gross and hope they don’t get sick. She’s a nasty dirty pig.

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